The key to going lekker

What do you do if you like to drink a lot, then all of a sudden you discover a perfect combination or formula of ingredients that’s not bottled up for the market yet and - best of all - you got a great sense of entrepeneurism buzzing around your head? That’s right, you start your own brand. This is exactly what three proud, young Dutch businessmen with true V.O.C. mentality, Daan de Boer, Victor Crezee and Paul Geusebroek did some time ago and now they are ready to introduce Budt. The key to going extremely well. Or in plain Dutch: Lekker gaan. The commercial is fresh out of the postproduction on a blog near you. To be more exact: you can watch it right here. It may be clear the brand has no intentions of keeping quiet, as they announced a big launch event on September 4th in Paradiso, Amsterdam. LeLe, Mr.Wix, Firestone, Danny de Funk & Lil’Vic are on the bill so a Wellgoing experience is guaranteed.

BUDT from BUDT Advertising on Vimeo.

August 27th, 2009  |  by deReiger |  Published in Various